Baby it’s cold outside (well, at least in New York it’s freezing), but if you’d like to be hot, slip into CsillaWear and shed some new light on your wardrobe.

If you have ever wondered how a brand catches fire, you are about to find out. It takes more than traditional marketing and simply waiting for the throng of enamored shoppers to show up. In fact, when you keep an eye on the designer, Csilla Somogyi, she will show you how exactly she gets (and keeps) all fashion eyes on her line.

Welcome to the Tour de CsillaWear, destination: your closet.

I was first captivated by the Spring 2009 collection at the mid-October presentation held at the venue Arena. The hot midtown nightclub had been transformed into an upscale runway where attendees watched the stylishly-clad models descend down to the catwalk. Immediately intrigued by the smooth lines and the flowing fabrics of CsillaWear, I knew I had to uncover the tale behind these creations.

When it comes to clothing, Csilla believes “people love a story behind it,” so New York’s downtown Max Brenner café is where I got the inside scoop. I took some time out from the cold outside to spend time inside with the established fashion designer. Over rich hot chocolate, I chatted with  Csilla Somogyi one-on-one.

“Enthusiasm and real genuine grass roots approach is what we have going for us,” she said. “The Spring 2009 has an unexpected feel to it.”

Well, expect to fall in love.

“They make everyone feel sexy,” CsillaWear VP of Business Development Jonathan Beirn said.

Curious fashion lovers looking for something interesting for the holidays can certainly bank on Csilla to deliver fresh threads for 2009. Originally from Hungary, her designs are unlike what you can find hanging in any old department store. A first glimpse of CsillaWear shows flattering silhouettes, a mix of classic and trendy, and a perfect choice for any woman at any age.

For Csilla, customer care is top priority and, in fact, one of her loyal clients described her clothing as having the ability to “hide a myriad of sins.”

After the show at Arena, the next stop was Flute Champagne Lounge for the private guest-list-only after party, “Hot Off the Runway.” DJ Silk was spinning that night and, as promised, Champagne flowed all evening.

However, that is not the only bash where Csilla has been seen this fall. This is a lady who keeps herself (and her line) on the front lines of New York City’s hottest and most exclusive parities and events. This includes a pre-Halloween bash at 230 Fifth Avenue (a venue that boasts a large lounge and an open rooftop area) and a private party at the Gansevoort Hotel.

Always on the move to the next big event, keeping up with the CsillaWear entourage is like training for an NYC marathon and, with a passion for charity and good causes, Csilla also thinks green.

All fabric is used, and production is done right in New York. “When production is done overseas, there is a lot of extra work and steps that, essentially, we consider waste. We can do it locally with more control and a better focus on the fabulous outcome,” she said.

This is certainly one way to reduce your carbon footprint to a smaller size.

While small might describe the carbon footprint, it is hardly the word that accurately illustrates where the CsillaWear is headed.

“We are looking for new ways to be ourselves on a bigger scale,” Beirn said.

Her clothing can be found here, but after browsing the site, her designs are sure to end up in your personal wardrobe.